Bruner, Gordon C.: search on Z-Library

The world's largest scientific articles store. 70,000,000+ articles for free.

1

Music, Mood, and Marketing

Gordon C. Bruner II

Journal:

Journal of Marketing

Year:

1990

Language:

english

File:

PDF, 480 KB

english, 1990

2

An exploratory investigation of the characteristics of consumer fanaticism

Thorne, Scott, Bruner, Gordon C.

Journal:

Qualitative Market Research / An International Journal

Year:

2006

Language:

english

File:

PDF, 433 KB

english, 2006

3

Cybermarketing: Essentials for Successby Craig Settles

Review by: Gordon C. Bruner II

Journal:

Journal of Marketing

Year:

1997

Language:

english

File:

PDF, 247 KB

english, 1997

4

Social desirability bias: A neglected aspect of validity testing

Maryon F. King, Gordon C. Bruner

Journal:

Psychology and Marketing

Year:

2000

Language:

english

File:

PDF, 97 KB

english, 2000

5

PROBLEM RECOGNITION: THE CRUCIAL FIRST STAGE OF THE CONSUMER DECISION PROCESS

Bruner, Gordon C., Pomazal, Richard J.

Journal:

Journal of Services Marketing

Year:

1988

Language:

english

File:

PDF, 505 KB

english, 1988

6

Webpage Background and Viewer Attitudes

Stevenson, Julie S., Bruner, Gordon C., Kumar, Anand

Journal:

Journal of Advertising Research

Year:

2000

Language:

english

File:

PDF, 3.66 MB

english, 2000

7

PROBLEM RECOGNITION: THE CRUCIAL FIRST STAGE OF THE CONSUMER DECISION PROCESS

Bruner, Gordon C., Pomazal, Richard J.

Journal:

Journal of Consumer Marketing

Year:

1988

Language:

english

File:

PDF, 520 KB

english, 1988

8

Deal-Related Measures

Drea, John T., Bruner, Gordon C.

Journal:

Journal of Promotion Management

Year:

2000

Language:

english

File:

PDF, 170 KB

english, 2000

9

Multi-item scale usage in marketing journals: 1980 to 1989

Gordon C. Bruner, Paul J. Hensel

Journal:

Journal of the Academy of Marketing Science

Year:

1993

Language:

english

File:

PDF, 524 KB

english, 1993

10

Interactivity and Its Facets Revisited: Theory and Empirical Test

Grace J. Johnson, Gordon C. Bruner II and Anand Kumar

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 2.18 MB

english, 2006

11

The role of social influence on adoption of high tech innovations: The moderating effect of public/private consumption

Songpol Kulviwat, Gordon C. Bruner II, Obaid Al-Shuridah

Journal:

Journal of Business Research

Year:

2009

Language:

english

File:

PDF, 432 KB

english, 2009

12

Interactivity and its Facets Revisited: Theory and Empirical Test

Johnson, Grace J., Bruner II, Gordon C., Kumar, Anand

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 239 KB

english, 2006

13

Gadget lovers

Gordon C. Bruner, Anand Kumar

Journal:

Journal of the Academy of Marketing Science

Year:

2007

Language:

english

File:

PDF, 189 KB

english, 2007

14

The CAT model: Extensions and moderators of dominance in technology acceptance

Suzanne A. Nasco, Songpol Kulviwat, Anand Kumar, Gordon C. Bruner II

Journal:

Psychology and Marketing

Year:

2008

Language:

english

File:

PDF, 129 KB

english, 2008

15

Book Review: Cybermarkering: Essentials for Success

Clark, Terry, Bruner, Gordon C.

Journal:

Journal of Marketing

Year:

1997

File:

PDF, 571 KB

1997

16

INFORMATION THEORY: A NEW WEAPON AGAINST ADVERTISING WEAROUT

Bruner, Gordon C.

Journal:

Journal of Consumer Marketing

Year:

1984

Language:

english

File:

PDF, 1.40 MB

english, 1984

17

Comparing consumer responses to advertising and non-advertising mobile communications

Suzanne Altobello Nasco, Gordon C. Bruner

Journal:

Psychology and Marketing

Year:

2008

Language:

english

File:

PDF, 339 KB

english, 2008

18

Music, Mood, and Marketing

Bruner, Gordon C.

Journal:

Journal of Marketing

Year:

1990

File:

PDF, 1.46 MB

1990

19

The Antecedents of the Market Orientation in Higher Education

Wasmer, D. J., Bruner, Gordon C.

Journal:

Journal of Marketing for HIGHER EDUCATION

Year:

2000

Language:

english

File:

PDF, 141 KB

english, 2000

20

Toward a unified theory of consumer acceptance technology

Songpol Kulviwat, Gordon C. Bruner II, Anand Kumar, Suzanne A. Nasco, Terry Clark

Journal:

Psychology and Marketing

Year:

2007

Language:

english

File:

PDF, 2.68 MB

english, 2007

21

Self-efficacy as an antecedent of cognition and affect in technology acceptance

Kulviwat, Songpol, C. Bruner II, Gordon, P. Neelankavil, James

Journal:

Journal of Consumer Marketing

Year:

2014

Language:

english

File:

PDF, 268 KB

english, 2014

22

Using Organizational Culture to Design Internal Marketing Strategies

Wasmer, D.J., Bruner, Gordon C.

Journal:

Journal of Services Marketing

Year:

1991

Language:

english

File:

PDF, 755 KB

english, 1991

23

Generation of fast protons by interaction of modest laser intensities with H2O “snow” nano-wire targets

Nir Bruner, Elad Schleifer, Tala Palchan, Sergey A. Pikuz, Shmuel Eisenmann, Mordechai Botton, Dan Gordon, Arie Zigler

Journal:

Nuclear Instruments and Methods in Physics Research Section A: Accelerators, Spectrometers, Detectors and Associated Equipment

Year:

2011

Language:

english

File:

PDF, 617 KB

english, 2011

24

Multi-Item Scaled Measures In Sales Related Research

Paul J. Hansel, Gordon C. Bruner, II and Rick Ridnour

Journal:

Journal of Personal Selling and Sales Management

Year:

1992

Language:

english

File:

PDF, 930 KB

english, 1992

25

SPIE Proceedings [SPIE SPIE Optics + Optoelectronics - Prague, Czech Republic (Monday 18 April 2011)] Laser Acceleration of Electrons, Protons, and Ions; and Medical Applications of Laser-Generated Secondary Sources of Radiation and Particles - Proton acceleration to above 5.5 MeV by interaction of 10 17 W/cm 2 laser pulse with H 2 O nano-wire targets

Schleifer, E., Ledingham, Kenneth W. D., Leemans, Wim P., Bruner, N., Eisenmann, S., Esarey, Eric, Hooker, Simon M., Botton, M., Pikuz, Jr., S. A., Spohr, Klaus, McKenna, Paul, Faenov, A. Y., Gordon,

Year:

2011

Language:

english

File:

PDF, 705 KB

english, 2011

26

Problem recognition style: is it need specific or a generalized personality trait?

GORDON C. BRUNER. II

Journal:

International Journal of Consumer Studies

Year:

1990

Language:

english

File:

PDF, 551 KB

english, 1990

27

The association between record purchase volume and other music‐related characteristics

Bruner, Gordon C.

Journal:

Popular Music & Society

Year:

1979

Language:

english

File:

PDF, 450 KB

english, 1979

28

Is the Marketing Concept Unacceptable for Application in the Classroom?

Bruner, Gordon C.

Journal:

Journal of Marketing for HIGHER EDUCATION

Year:

1993

Language:

english

File:

PDF, 1.15 MB

english, 1993

29

Explaining consumer acceptance of handheld Internet devices

Gordon C. Bruner II, Anand Kumar

Journal:

Journal of Business Research

Year:

2005

Language:

english

File:

PDF, 226 KB

english, 2005

30

Profiling desired state type problem recognizers

Gordon C. Bruner

Journal:

Journal of Business and Psychology

Year:

1989

Language:

english

File:

PDF, 903 KB

english, 1989

31

Attitude toward Location-based Advertising

Bruner, Gordon C., Kumar, Anand

Journal:

Journal of Interactive Advertising

Year:

2007

Language:

english

File:

PDF, 484 KB

english, 2007

32

The effect of problem recognition style on information seeking

Gordon C. Bruner

Journal:

Journal of the Academy of Marketing Science

Year:

1987

Language:

english

File:

PDF, 844 KB

english, 1987

33

Renal histopathology in toxicity and carcinogenicity studies with tert-butyl alcohol administered in drinking water to F344 rats: A pathology working group review and re-evaluation

Gordon C. Hard, Richard H. Bruner, Samuel M. Cohen, John M. Pletcher, Karen S. Regan

Journal:

Regulatory Toxicology and Pharmacology

Year:

2011

Language:

english

File:

PDF, 2.10 MB

english, 2011

34

Nanowire Targets

Zigler, A., Palchan, T., Bruner, N., Schleifer, E., Eisenmann, S., Botton, M., Henis, Z., Pikuz, S. A., Faenov, A. Y., Gordon, D., Sprangle, P.

Journal:

Physical Review Letters

Year:

2011

Language:

english

File:

PDF, 677 KB

english, 2011

35

Combating scale proliferation

Gordon C Bruner II

Journal:

Journal of Targeting Measurement and Analysis for Marketing

Year:

2003

Language:

english

File:

PDF, 204 KB

english, 2003

36

Perceptions and Recall of Advertising Content Presented on Mobile Handled Devices

Nasco, Suzanne Altobello, Bruner, Gordon C.

Journal:

Journal of Interactive Advertising

Year:

2007

Language:

english

File:

PDF, 597 KB

english, 2007

37

AIP Conference Proceedings [AIP ADVANCED ACCELERATOR CONCEPTS: 14th Advanced Accelerator Concepts Workshop - Annapolis, (Maryland) (13–19 June 2010)] - Generation of Multi-MeV Protons by Interaction of Modest Laser Intensities with H[sub 2]O “Snow” Nano-Wire Targets

Zigler, A., Palchan, T., Bruner, N., Schleifer, E., Eisenmann, S., Henis, Z., Botton, M., Pikuz, S. A., Faenov, A. Y., Janulewicz, K. A., Gordon, D., Sprangle, P., Gold, Steven H., Nusinovich, Gregory

Year:

2010

Language:

english

File:

PDF, 276 KB

english, 2010

38

Profiling Desired State Type Problem Recognizers

Gordon C. Bruner, II

Journal:

Journal of Business and Psychology

Year:

1989

Language:

english

File:

PDF, 1.57 MB

english, 1989

39

Standardization & Justification: Do A ad Scales Measure Up?

Bruner, Gordon C.

Journal:

Journal of Current Issues & Research in Advertising

Year:

1998

Language:

english

File:

PDF, 1.56 MB

english, 1998

40

Histopathologic changes in the kidneys of male F344 rats from a 2-year inhalation carcinogenicity study of tetrahydrofuran: A pathology working group review and re-evaluation

Richard H. Bruner, Peter Greaves, Gordon C. Hard, Karen S. Regan, Jerrold M. Ward, Raymond M. David

Journal:

Regulatory Toxicology and Pharmacology

Year:

2010

Language:

english

File:

PDF, 670 KB

english, 2010

To build up a library is to create a life. It’s never just a random collection of books.

— Carlos María Domínguez

Official channel

Z-Library Desktop Launcher

Z-Library Since 2009 support@1delivery.pm

EnglishРусскийEspañolItalianoελληνικάاللغة العربيةBahasa IndonesiaBahasa Malaysiaहिन्दीDeutschFrançaisPortuguêsУкраїнськаPolski中文繁體中文日本語Tiếng ViệtAzərbaycan DiliՀայոց լեզուภาษาไทยTürk Diliქართველიবাংলাپښتوతెలుగుاردو한국어SrpskiБългарски